A trust seal verifies to visitor that a website is legitimate. Data is collected by the third-party trust seal company that confirms that the business is authentic”. These seals are associated with SSL. Presence of SSL/TLS certificate in website it means that site has been verified and there is a secure transmission for customer who can enter their credit card information. “There are general two types of SSL: standard and extended validation certificate. The difference is pretty minor; EV certificate require a bit more administrative effort to check out some additional information about the domain, so they will cost more