Susie Posted March 31, 2009 Report Posted March 31, 2009 I'm having a new logo designed for my website (going to redesign soon - yes AGAIN) and I can't decide which one of these concepts to go with. I have unlimited revisions on whichever one I choose, so if you have a favorite and suggestions on how to make it better (color, fonts, etc), I'd love to hear your thoughts! #1 - http://tinyurl.com/c5uhdh #2 - http://tinyurl.com/cycwlg TIA! Quote
sarah Posted March 31, 2009 Report Posted March 31, 2009 my (not professional) opinion: The second one is great! The first one looks a bit boring, professional but very distant and cold. The second one is much more friendly, interesting and those orange-green leaves are beautiful. Greetings Sarah Quote
Andrea Posted March 31, 2009 Report Posted March 31, 2009 I like the second one better, too. The first one might look more interesting if the 2 letters were entwined instead of just one on top of the other. Quote
falkencreative Posted March 31, 2009 Report Posted March 31, 2009 As Sarah said, the first one feels more professional, the second one feels a bit more fun/friendly. I'm not sure which one I prefer... I think the first one, just slightly. A couple comments: -- I like the font choice on the first one better, and the gloss isn't overdone (the second logo feels a bit too glossy) -- In my experience, A horizontal logo (#1) is often easier to work with than a vertical logo (#2) -- The first logo feels like it is more spaced out, and has a bit more breathing room than the second one. The second logo feels a bit cramped somehow, probably because of the three lines of text and that everything is justified. I would probably suggest removing the horizontal line from the second concept, to space things out a little more. Quote
jlhaslip Posted April 1, 2009 Report Posted April 1, 2009 Either one would be a good choice, but before you decide, and considering you have the freedom to play with them a little, there are a couple of things I feel might work to combine the two designs into a really nice logo. 1. cut the leaves from the second one and place them into the first one the shape of the three leaves could follow the capital C and add some more colour and flair to the logo. 2. in the first logo: change the colour of the "Auxano" to be the same colour as the word "Creative" in the second logo. Again, to add a bit of colour splash to the overall design. That colour looks like it would anchor the multi-coloured leaves nicely. (see above) 3. yes, an interlock, or overlap of the two letters at the start of the Logo would link the concept of creativity to the Brand-name Auxano, sort of. 4. Adding the multi-coloured leaves would allow a range of colours to be used in the web pages for highlighting. A 2-colour page is rather boring and difficult to create 'highlights' on. The multi-coloured leaves changes that for you. But as I said coming into the posting, either one could work. Given the two samples provided, I would prefer the first one. Try those changes to see if any one them work to spice it up a bit. I wish I had the skills to create the changes for you as a demo. Quote
Wickham Posted April 1, 2009 Report Posted April 1, 2009 I think I prefer the second one too, but both have a lot of white space around them, either reduce the overall size of the frame or enlarge the design. Quote
Susie Posted April 1, 2009 Author Report Posted April 1, 2009 Thanks for your input, everyone. I agree that the 1st one seems a little distant/cold, but for some reason, I really like the general idea of how it looks. Maybe I'll ask for some more color and flair on that one - incorporate some of the colors from the 2nd one. I'll let you know what I come up with! Quote
Susie Posted April 2, 2009 Author Report Posted April 2, 2009 Okay, I have a couple more to show you which are based on #1 (http://tinyurl.com/c5uhdh). #3 - http://tinyurl.com/dzlme9 #4 - http://tinyurl.com/dhezfk The main difference between 3 & 4 are the fonts. I'm not sure. What do you guys think? You're allowed to say you hate it. Quote
falkencreative Posted April 2, 2009 Report Posted April 2, 2009 I like #3's choice of fonts better. However, I don't think the yellow/orange text color works for the text, simply because it is too bright and doesn't have enough contrast to make it easily readable. Perhaps use two shades of green instead? Quote
falkencreative Posted April 2, 2009 Report Posted April 2, 2009 One other comment... the gray outline around the A and C symbol won't look very good at small sizes. If you intend to use it at any sizes smaller than the JPG sample, you will probably need to remove the outline. Quote
sarah Posted April 2, 2009 Report Posted April 2, 2009 Me too, #3. But the leaves on the C look a bit silly for my taste. The leaves on your first example were more serious (well I can't explain that much better, sorry...) Quote
Susie Posted April 2, 2009 Author Report Posted April 2, 2009 Thanks, guys. I actually am starting to really dislike this one and all the variations. I think I don't want an AC for the icon. They came up with that - I didn't suggest it. I'm looking through logopond.com right now for some inspiration. I just don't love the way this one is going..... Quote
falkencreative Posted April 2, 2009 Report Posted April 2, 2009 You might also want to look here: http://www.logolounge.com/ http://faveup.com/ Let me know if you need any help. Quote
newseed Posted April 3, 2009 Report Posted April 3, 2009 Thanks, guys. I actually am starting to really dislike this one and all the variations. I think I don't want an AC for the icon. They came up with that - I didn't suggest it. I'm looking through logopond.com right now for some inspiration. I just don't love the way this one is going..... Sometimes simple is better. Just look at mine (website). It just never panned out the way I hoped and so I created a new one that is very simple and it is far more effective I believe. So far I have gotten positive opinions. I am now implementing this to my new website design. Quote
newseed Posted April 3, 2009 Report Posted April 3, 2009 (edited) In addition to my post above, I've just looked at your site and I think I like that logo better than what you have now. I think you will greatly enchance the site if you warm up the green tones so that it isn't dark. As it stands now, your site is certainly better than most legitimate freelance website design business. It has character. Probably even more so if you make the color adjustments. Edited April 3, 2009 by newseed Quote
Susie Posted April 3, 2009 Author Report Posted April 3, 2009 You might also want to look here: http://www.logolounge.com/ http://faveup.com/ Let me know if you need any help. Ben, correct me if I'm wrong, but do you have to pay to view logos on logolounge.com? I don't see a way around that. Well, the logo design company I'm using sent me some more concepts and I don't like any of them. lol Ugh. Quote
falkencreative Posted April 3, 2009 Report Posted April 3, 2009 Oops. I was confusing LogoLounge with something else... I do own a couple of their logo design books, and those are quite good. I didn't realize that you had to pay to view the site though. :/ Quote
lm Posted April 4, 2009 Report Posted April 4, 2009 There are 2 latest articles on logos: in smashing magazine and another article: on black-white logos Could give some ideas both of them. I think good looking font-face is always a winner when you make logo. Quote
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