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Steps should I take For making Best Holiday Email Campaigns, Here I am sharing some of them if possible Suggest more...

1. Order before and have it shipped on time for 

Ideally, your promotional campaign should have been running for at least a week before the holiday festivity begins. Naturally, the closer to the big day, the more intensive your marketing efforts should be. With the holiday just around the corner, some of your prospects might worry whether they’ll have their order shipped on time. That’s why you could make one last attempt to convert them. How? By offering free overnight shipping or running an “order before and have it shipped on time” type of Holiday Email campaign.

Example
From: PUMA
Subject line: Order before 2 pm EST for FREE overnight shipping

2. Here’s your [holiday name] to-do list

Holidays are a busy period, both for marketers and consumers alike. Most of us are turning back to the good old’ pen and paper to put together all kinds of to-do lists.

But what can you do with this information as a marketer? For one, you can create a to-do list your audience will actually enjoy checking and going through.

Example
From: Bonobos
Subject line: Welcome to the Holidays, People

3. We do holidays our own way

When you hear the name Black Friday, what’s the first thing that comes to your mind? It’s probably one of the following: discounts, sales, or free shipping.

Most brands hop on the Black Friday bandwagon with the same approach. To sell more, by offering a better deal than what their competitors offer.

But what you don’t expect is that a brand you like will remind you about the mission that drives them. The mission that, most likely, made you choose them in the first place.

Example
From: United By Blue
Subject line: Why We Picked Up Trash Today

4. It’s not all about Christmas, Cyber Monday, or Black Friday

When referring to the holidays, you might be thinking about Thanksgiving, Christmas, or maybe Hanukkah.

But, there are so many other holidays along the way. They may not be as popular as Christmas, but does that mean you can’t tie them nicely with your brand?

Marketers behind the email marketing campaigns for Casper would disagree.

Let’s take a look at some of their more creative newsletters.

Example

From: Casper

Subject line: That extra hour, though.

This campaign is about celebrating the brand’s most favorite day of the year.

 

Originally Published at https://www.getresponse.com/

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