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Well remember Rule # 1 - When in doubt do whatever LSW tells you to do, he is the best thing since sliced bread. First a reply to: Why does that not surprise me? I have yet to deal with a class that actually teaches you good coding habits, by school taught the same mistakes. Simply ask yourself Why? Why would I want to repeat what I already have? <a href=”whatever” title=”Cause LSW says so”>Cause LSW says so</a> What possible argument can there be for repeating? As for the screen readers, yes... It will read out "Cause LSW says so Cause LSW says so". Now if that would not get redundant for vision impaired users on each and every one on each and every page. So for SunnyOne, you can see the issue with adding a title to every anchor. If you are still in the class, you should point this out to the instructor and the school needs to consider covering web accessibility issues. There is no requirement for titles, they are only to be used when they have value for the user. In the example above, is their other content than the Main Content or would not Content imply the main content? If there is another secondary content, it would likely be in side bar or sub-box in which I would still expect Content to be main content and something else would be Box content or side content etc. Of course the best thing in this case is simply to say what it is, rather than "Content", why not simply state "Main Content"? Now I assume this is just for example, but the question is what is keeping me from stating what I want to say? Can't I say it clearly so I do not need to explain it further? The issue I have with the forum comment you made is that people once again do not understand that there is no SEO vs Accessibility, they are the same thing. SEO is optimizing for a SE spider, a "machine" that records pages and contents. It is as blind as many disabled users. If you optimize a site for special needs users, especially the vision impaired, then at the same time you are optimizing for the blind machine you want to make life easy for. Just remember folks that you are building web sites for the user, the human. They have to be able to use it. No. 1 ranking is of no use of the user arrives and can't easily find what they want. People are the priority and not machines. But anything done to make the site easier to use for humans will make it better for the machines and up your ranking. So no, you should never use the title attribute unless it is NEEDED to better clarify a target that you cannot clarify in the actual anchor text. As a side note to it's cousin alt=" ", the alt attribute should always be present for every image, but left empty if just for decoration. This will indicate to the screen reader user that there is an image but it is of no importance. If you do not use the alt attribute the screen reader may (depends on age and user preference) read the name of the image "ksikodjsk.jpg" which is as irritating as anything. So always use the alt attribute, even when empty & at least use decent names for images so they get "image topLeftCorner JPG" rather than "image ksikodjsk jpg". The alt attribute is for passing along information the user cannot get visually. So "image LSW recieving the 'What a good guy' award from President Obama" instead of "image ksikodjsk jpg" or "image Bar chart showing 56% increase this year compared to 43% increase last year for this quarter" instead of "image ksikodjsk jpg" Both the alt and the title attributes are really simple to use once one considers what they are for and who they are for. Once again a spider will get more out of an alt attribute than an image file name, so accessibility for the impaired user is accessibility for the spider hence SEO. So to finish off my usual seminar length post: Titles. If you have an :image title" under (or wherever) the image that says "LSW recieving the 'What a good guy' award from President Obama", you do not need to use it in an alt attribute or the user will here "LSW recieving the 'What a good guy' award from President Obama image LSW recieving the 'What a good guy' award from President Obama." If your content is rather clear that I received and award from President Obama, you can cut the alt or image title back to "LSW recieves award". So I strayed a bit off, but only because title and alt are much the same and both can result in irritating repeats for screen reader users or repetitive tool tips. Understanding one helps understanding the other. Disclaimer: If you do not know me, this was with humor and not arrogance.