![\"simple](\"https:\/\/www.killersites.com\/blog\/wp-content\/uploads\/2010\/02\/036.png\" "\\"spray-can-icon\\"")
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Hi,<\/p>\n
We have been on a mission recently here at KillerSites.com – a mission to simplify. I’ve even given the mission a name:<\/p>\n
Project Simplify!<\/p>\n
… Yes, very original.<\/p>\n
Anyone with any design experience (and programming experience) can tell you that simplifying is a hard thing to do. It takes a lot of experience to be able to strip away the non-essential elements from a web page while still keeping it functional. As I stated in a previous blog post<\/a>, web design is more like sculpting and less like painting; you want to strip away from the page to reveal the final product … rather than add to it.<\/p>\n <\/p>\n What I’ve found over the years is that typically, slick looking web sites are terrible when it comes to e-commerce conversions and overall usability. <\/p>\n … We recently experienced that with the KillerVideoStore.com<\/a> website, where we got caught up in this new slick design and though it looked great, it got in the way of the website’s usability<\/a>. <\/p>\n Thanks,<\/p>\n Stefan Mischook Hi,<\/p>\n We have been on a mission recently here at KillerSites.com – a mission to simplify. I’ve even given the mission a name:<\/p>\n Project Simplify!<\/p>\n … Yes, very original.<\/p>\n Simple is hard to do …<\/strong><\/p>\n Anyone with any design experience (and programming experience) can tell you that simplifying is a hard thing to do. It takes a lot of experience to be able to strip away the non-essential elements from a web page while still keeping it functional. As I stated in a previous blog post, web design is more like sculpting and less like painting; you want to strip away from the page to reveal the final product … rather than add to it.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[61],"tags":[89],"_links":{"self":[{"href":"https:\/\/www.killersites.com\/blog\/wp-json\/wp\/v2\/posts\/3103"}],"collection":[{"href":"https:\/\/www.killersites.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.killersites.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.killersites.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.killersites.com\/blog\/wp-json\/wp\/v2\/comments?post=3103"}],"version-history":[{"count":11,"href":"https:\/\/www.killersites.com\/blog\/wp-json\/wp\/v2\/posts\/3103\/revisions"}],"predecessor-version":[{"id":3114,"href":"https:\/\/www.killersites.com\/blog\/wp-json\/wp\/v2\/posts\/3103\/revisions\/3114"}],"wp:attachment":[{"href":"https:\/\/www.killersites.com\/blog\/wp-json\/wp\/v2\/media?parent=3103"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.killersites.com\/blog\/wp-json\/wp\/v2\/categories?post=3103"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.killersites.com\/blog\/wp-json\/wp\/v2\/tags?post=3103"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}Slick pages Suck<\/h3>\n
\nkillerSites.com<\/p>\n","protected":false},"excerpt":{"rendered":"<\/p>\n